Are you a casualty of the media’s latest round of layoffs? Afraid you’ll be next? Working in ad-supported media is more volatile than ever. Be prepared to make your next move and learn how to use your editorial and writing skills to transition into a new exciting career in an adjacent industry — content marketing, brand publishing, communications, thought leadership, and more! Brought to you by the Women’s Media Group and led by Chandra Turner, the founder of The Talent Fairy and Ed2010 Inc., this panel discussion will feature women who have successfully pivoted outside of their media roles into new, exciting opportunities in content.
April 26 12- 1 pm via Zoom.
Sign up via Women’s Media Group. Free for members; $15 for non-members.
The Panelists
Cristina Goyanes is the cofounder of Revel (thisisrevel.com), an award-winning, strategy-first brand editorial agency producing high-quality, multimedia content for brands that are dedicated to improving people’s lives. Revel leverages its three founders’ service journalism backgrounds to deliver meaningful content, backed by science and experts, that aligns with both the customers’ interests and needs as well as the brand’s mission and business goals. Revel serves a variety of industries, including health tech, femtech, women’s health, fitness, maternal health and parenting, mental health, home care, and more.
Prior to founding Revel, Cristina was a launch editor at Women’s Health. From there, she went freelance for 12 years, by-lining close to 500 articles for major magazines and media platforms, including National Geographic Adventure, Marie Claire, SHAPE, Elle, Teen Vogue,Yoga Journal, ESPNW, Refinery29, and many more. In 2014, she began her pivot into brand editorial work, starting with building a women’s digital hub for her favorite bike brand, Specialized. This work opened the door to more global brands, including Clif Bar and the luxury safari company, Extraordinary Journeys. Over the last decade, Cristina has carved out a successful second career in content marketing, paving the way for Revel, which she brought to life with two other former magazine editors and digital directors, Abby Lerner and Amanda Jedeikin, in 2020. Cristina’s first year at Revel has been written about in Hispanic Executive Magazine. Revel is quickly becoming a go-to agency for both great mission-driven clients and amazing talent.
If you’re interested in learning more about Revel and how to join our private collaborator’s database, drop Cristina a line at [email protected].
Kara Corridan is a director of communications at Prudential Financial, focused on telling stories to its employees about issues related to DEI, talent development and more. She joined Prudential in 2020, after 25 years as a magazine editor for consumer publications including Parents and Modern Bride as well as classroom magazines for Scholastic. She lives in New Jersey with her husband and two daughters.
Jessica Torres-Cooper is a passionate content strategy executive with extensive experience in print, digital, and social. As she developed her career in media, she explored her interests in styling, casting, and photography. After shifting her focus from images to words, she joined the editorial teams at Parents Magazine and Ser Padres. She cultivated a deep understanding of the nuances between the general market and multicultural audiences. In 2006 she joined Siempre Mujer as an editorial assistant in the beauty and fashion department. By 2016 she was named Editor-in-Chief of the publication. Folio Magazine honored her as one of the Top Women in Media in 2016. Torres-Cooper went on to helm the Parenting Group at Evolve Media, overseeing content for five digital titles, including the award-winning website Momtastic.com. Today, she is the Editorial Director of Branded Content for Hearst Magazines, leading digital branded content for over twenty-seven titles at Hearst.
Carolyn Abate is a health and wellness editor with nearly 20 years of content experience. She
started her career as a reporter for print newspapers, migrating to magazines and then digital
content. She’s written for the Christian Science Monitor, Healthline, and Reuters, among other
news and content sites. She was a book editor for Calisto Media for 5 years, in the personal
growth and development portfolio. She recently joined Linkwell Health as a Senior Editor. She
holds a B.S. in Food Science and Nutrition, from California State University, Chico and did post-
graduate journalism coursework at San Francisco State. University. She lives in San Francisco
with her husband, her three children, and her dog, Tanner.